What does USP stand for?

by Craig
(Gauteng)

I see the USP abbreviation used on your Life Coach Directory site. What does USP stand for?

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Feb 14, 2012
USP
by: Bill Burridge

Hi,

You are referring to the coach profiles on our Life Coach Directory (https://www.life-coach-directory.co.za)

USP stands for Unique Selling Proposition (in other words what is it that this coach believe sets him or her apart from other coaches).

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